Google is moving Local Services Ads (LSAs) into the Google Ads interface, replacing the standalone LSA dashboard with a new Performance Max for pay-per-lead goals campaign designed specifically for ...

Google is changing the rules framework that governs Local Services Ads, updating policy language and aligning advertiser requirements with its new badge system. What’s happening. On July 6th Google ...

Google announced it is transitioning the Google Local Service Ads platform into the main Google Ads platform throughout this year. With that, Google is making a new and specialized Performance Max ...

Google is retiring its stand-alone Local Services Ads (LSA) dashboard, as it pushes advertisers into managing local leads inside its existing and centralized Google Ads platform in a phased rollout ...

Google’s Performance Max migration, missed-call billing, automated credits, data retention limits and new categories are changing how LSA advertisers operate ...

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Google is adding home listings to Google Local Service throughout the United States. Google mentioned this is in partnership with HouseCanary’s rich data platform. Google wrote, "Following a limited ...

Local Services Ads (LSAs), Google Ads, and the Local Pack each play a different role in home services marketing. WebFX's 2026 study analyzed 100 keywords across five home service industries to ...

According to Google’s notice to advertisers, as reported by PPC Land, Search Engine Land and Search Engine Roundtable: – A missed call during business hours can be charged as a lead if the caller ...